THE Innovators

October 14th 2012 Armstrong cancer charity could be hurt by cyclist’s scandal by Agence France-Presse (AFP) “Chris Edwards, the owner of Reputation Saviors, which specializes in combating negative publicity circulated on the internet, said if attention moved towards Livestrong, they would have to counter it. “Right now, they are running with it, but when the entire news media starts to report something, it is a very difficult situation to combat,” said Edwards. “If that happens to Lance Armstrong they will have to do something. You can’t just not answer back,” he added.


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